Owdir - Open Web Directory  - Article Details

Wal-Mart and its competitors and why I will choose the later

Date Added: October 22, 2009 05:00:00 PM
Author: Jennifer McClelland
Category: Shopping: Clothing
When someone brings up Wal-Mart in conversation, what do you instantly think? Some people probably have recollections of cheap clothes and generic food items, or even poor quality items. The fact is, even with a damaging image of Wal-Mart in our minds, we still shop there and its competition has definitely become aware.

Other corporations like Target and even Family Dollar Stores have begun implementing some of the similar practices Wal-Mart has had for years. If youve noticed, there have been more and more Super Target establishments popping up that sell grocery items just like Wal-Mart. So to speak, personally, the offerings from Target are a bit more high quality and absolutely less everyday like Archer Farms foods.

One of the major reasons why Target did not establish this policy in the past is for the reason that retail things such as clothing have a senior profit margin than food items. Nonetheless, it is seen now that if you can get a purchaser in the door with food items, then maybe they will also start buying the other items with the larger profit margins at your store as well.

Target was once known for its inexpensive, yet stylish, clothing. Wal-Mart has since followed suit introducing the fashion lines George and even getting clothing manufacturer L.E.I. to begin making juniors clothes for the establishments. So, as soon as Wal-Mart has the shopper in the door, then that shopper is more likely to buy an item from the LEI brand than Merona or another Target brand.

However, from now on I will be doing all of my shopping for fresh items such as produce and meats from retailers other than Wal-Mart. The last few times I have purchased either of these from a local Wal-Mart, they spoiled well before their time. On Wednesday June 3, I stopped by the nearby Wal-Mart to pick up some treats for my dogs birthday and I noticed that seedless watermelons were for sale. I picked one up since my husband and I both enjoy watermelon. Later on that night, we went to cut it open and it was completely spoiled and waterlogged. The weekend of Memorial Day a similar situation happened with sirloin steak from Wal-Mart; when we went to cook the steaks prior to the use by date, they were also ruined. That time, I got sick from the food, even after cooking it until it was well-done.

The watermelon situation was the last incident, I will be buying those items, at a premium, from my local Kroger store or from a farmers market.